My world is woven with film, design, photography, literature, and music. I approach every project by entwining these passions into fresh, surprising narratives, driven by the belief that behind every aesthetic lies a story waiting to be uncovered.

As a Creative Director, I leverage this lens of authentic storytelling to craft globally recognized campaigns for CPG and lifestyle brands—from Fortune 500 companies to emerging voices. My expertise blends artistic vision with AI-driven insights, translating data into human resonance to ensure brands connect with audiences in lasting ways.

My background allows me to build work that feels as local as it is universal. I am fluent in Spanish, enabling me to move fluidly across U.S., Latin American, and global markets. My passion is uncovering the unique story within every brand.

Contact: gabrielpenanyc@gmail.com

DOWNLOAD RESUME